Step it up: @BellaHadid stars in our Spring 2019 MICHAEL #MichaelKors ad campaign. : @DavidSimsOfficial
A post shared by Michael Kors (@michaelkors) on Feb 4, 2019 at 11:52am PST
The latest launch has the iconic luxury fashion brand bounding on into a bold new direction, inspired by the speed, energy and optimism of today’s global lifestyle. It’s filled with accessories emblazoned with the brand’s initials from denim backpacks to platform sneakers to plush towels.
Jet, set, go: Introducing @BellaHadid for Spring 2019! #MichaelKors : @DavidSimsOfficial
A post shared by Michael Kors (@michaelkors) on Jan 29, 2019 at 12:51pm PST
Bella Hadid is fresh-faced and has super-radiant sporting some peppy looks. “Bella Hadid is the quintessential modern jet-setter”, says Michael Kors. “She is plugged-in, adventurous and on the go 24/7”. We couldn’t agree more! With fashion week just around the corner, we’re on tenterhooks to see which FW19 runways she’ll be gracing this season.
Speed, energy, optimism: @BellaHadid headlines our new Spring 2019 MICHAEL #MichaelKors campaign shot by @DavidSimsOfficial. : Move Ya Body – Nina Sky
A post shared by Michael Kors (@michaelkors) on Jan 28, 2019 at 6:27am PST
“The atmosphere on set is so much fun”, Hadid exclusively tells InStyle.com “You know we blast music, Michael’s cheering, David’s shooting, and it’s very upbeat and fast”. As far as nailing all of those acrobatic moves, Hadid credits her athletic background. “Horseback riding really helped me with modelling”, Hadid explains. “It helped with my posture, having long legs, putting your hands exactly in the right place — all of the things my mother would teach me growing up”.
All eyes on @BellaHadid for Spring 2019! #MichaelKors : @DavidSimsOfficial
A post shared by Michael Kors (@michaelkors) on Feb 5, 2019 at 7:51am PST
“It’s optimistic. It’s all about movement. It’s all about speed. It’s about having a good time”, Kors explains. “I think a lot of fashion can be very serious and sad. And we had fun shooting it. In today’s world, girls like Bella don’t stop moving”.